Kiss Cut vs. Die Cut: How to Choose Stickers?

But with two general sticker options available—kiss cut and die cut—how do you choose the right type?

In this article, we’ll dive into the differences between kiss cut and die cut stickers to help you make an informed decision. Whether you’re a business owner looking to boost your marketing efforts or someone who simply loves stickers, this guide is for you.

Kiss cut stickers

What is a kiss cut sticker?

Kiss cut stickers are stickers where the vinyl is cut without penetrating through the backing material, keeping the sticker backing intact.

This makes the surrounding material intact, making the sticker easy to peel off without any hassle.

How are kiss cut stickers made？

Kiss cut stickers are made using a light-cutting process, where the blade follows the shape of the sticker and cuts along the edge with just enough pressure to cut through the vinyl or paper layer without cutting through the backing paper.

This delicate process ensures that the sticker adheres to a larger sheet for easier handling and storage.

Benefits of kiss cut stickers

Easy to peel off
The intact backing paper makes it easy to peel off individual stickers. Generally, kiss cut stickers only need a gentle squeeze on the backing paper to separate the sticker from the backing.

Stay intact
Since the surrounding material of kiss cut stickers is not cut, it protects the edges of the sticker from wrinkling and damage.

Kiss cut stickers won’t wrinkle from being squeezed, even during shipping.

Cost-effectiveness
Kiss cut stickers are cost-effective, allowing you to add multiple designs to one sheet. This means you can get designs of different shapes on a single sheet.

Examples of kiss cut stickers

Die cut stickers

What is a die cut sticker?

Die cut stickers are stickers where the vinyl and paper backing are completely cut out to form a sticker that is precisely the same shape as the design. The sticker will be completely separated from the surrounding material.

This type of sticker is popular among companies that need branded packaging because of its unique shape and professional appearance.

How are die cut stickers made？

Like kiss cut stickers, die cut stickers require a special cutting tool. However, the blade pressure for die cut stickers is greater. The sticker and its backing are cut into the same shape, separating the backing paper and sticker from the surrounding material without any excess edge. This results in a clean and professional appearance.

Benefits of die cut stickers

Professional appearance
Die cut stickers have no surrounding material, making the backing and sticker highly consistent in shape.

For a more professional look, these stickers can be cut into the shape of your logo, making them perfect for giveaways to your customers for branding.

Durable
Made of the same durable vinyl as kiss cut stickers, they can be applied to various surfaces such as cups, notebooks, laptops, and more.

Examples of die cut stickers

What are the differences between kiss cut and die cut stickers?

The main difference between kiss cut stickers and die cut stickers is how the stickers are cut.

When kiss cut stickers are cut, only the vinyl layer is cut, and the backing paper remains intact. The surrounding materials are retained.

When die cut stickers are cut, both the vinyl layer and the backing paper are cut simultaneously and separated from the surrounding materials. This means that die cut stickers require more time and a more complicated process, which also results in a higher price compared to kiss cut stickers.

There is no difference in applicability and quality between die cut stickers and kiss cut stickers. Waterproof and durability depend on the materials used by the manufacturer. Higher quality materials also require higher costs. For everyday use, choosing the most common stickers on the market is sufficient.

Ideas for custom stickers

Custom stickers are a great way to express your creativity and brand image. Here are some ideas to inspire your sticker designs.

Brand logo

Famous landscapes

Choosing the right sticker for you

Choosing between kiss cut stickers and die cut stickers depends on your specific needs and preferences. Both types can be used to promote your business and increase your visibility. Custom stickers are a versatile and creative way to display your brand. They are also popular products in the market. If you are worried about the cost, choosing print on demand stickers can be your backup plan.